Meg Hintzsche is a distinguished marketing operations leader with over 11 years of experience, driving multi-channel growth and brand excellence across retail and digital commerce. As a versatile Digital Media Manager at Shift Digital, she excels at orchestrating comprehensive marketing strategies while optimizing performance across search, display, and social media channels. Her impact spans from automotive OEM partnerships to outdoor retail leader Moosejaw, where she consistently delivered results through innovative marketing initiatives and cross-functional leadership.
Throughout her career, Meg has developed deep expertise in marketing operations, promotional strategy, and vendor partnership management. Her comprehensive approach to marketing operations at Moosejaw encompassed everything from managing multi-location retail activations to developing co-op marketing programs with major brands, while maintaining brand consistency across all channels. Meg's leadership philosophy centers on data-driven decision making and cross-functional collaboration, evidenced by her success in building and mentoring diverse teams including graphic designers, marketing specialists, and media professionals. Currently, she focuses on leveraging her retail marketing expertise and digital acumen to drive campaign performance while fostering strategic partnerships and innovative marketing solutions across traditional and digital channels.