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Hicham Aniba
Associate
Business Development Manager
Hicham Aniba is a quadrilingual business development manager specializing in SaaS and tech sales who leverages expertise in real estate, hospitality, and CRM systems to drive strategic growth and market expansion initiatives.
Hicham Aniba is a distinguished business development leader with deep expertise in technology sales and market expansion, leveraging quadrilingual capabilities in English, French, Arabic, and Moroccan to drive international business growth. As a versatile Business Development Manager, he excels at forging strategic partnerships and leading cross-cultural teams while delivering exceptional results across SaaS, real estate, and hospitality sectors. His impact spans multiple industries where he consistently demonstrates the ability to identify new market opportunities and build lasting business relationships through his comprehensive understanding of diverse markets and cultures.

Throughout his career, Hicham has developed deep expertise in CRM implementation, strategic sales planning, and market expansion tactics. His mastery of multiple CRM platforms, including Salesforce, HubSpot, and Power BI, enables data-driven decision-making and streamlined sales processes across organizations. Hicham's leadership philosophy centers on combining technological proficiency with cultural intelligence to drive business growth, evidenced by his success in building and nurturing strategic partnerships. Currently, he focuses on leveraging his multicultural background and technical expertise to create innovative business development strategies while fostering meaningful connections across international markets.